Micro-Fresh® is a British made, smart antimicrobial technology that contains natural active ingredients to block the growth and spread of pathogenic and odour-causing bacteria. It can be applied to almost any product, and its practical and long-lasting 'triple-action' treatment also inhibits mould, preserves freshness and provides confidence at every stage of the supply chain.
Our innovative technology works by diffusing Ions through bacteria cells via a process called ion-exchange.
This action disrupts the cell wall, preventing growth. In addition, the positively-charged ions become attracted to the negatively charged thiol groups in the bacteria cell enzymes, which stops bacteria from producing energy.
Finally, these ions attach to the cell DNA, blocking replication and the formation of any new cells. We add a tracer ingredient for quality assurance and verification purposes, which is identified using our state-of-the-art detector pen. This ensures every product is fully protected and bacteria resistant.
SUSTAINABLE TECHNOLOGY
Our technology is compliant with all appropriate regulations, including Oeko-Tex standard 100 and BPR, and is supported by rigorous, independent testing. This attention to detail reflects our dedication to delivering a sustainable technology suitable for all aspects of modern living.
Free from DFM
Free from SVHC
Free from plastic
No nanotechnology
Natural active ingredient
Vegan friendly
Prevents 99.99% of bacteria
Anti-dust mites
Not tested on animals
Prevents mould growth in transit
Works at low-temperature washing
Effective beyond 50 washes
